Sales & ROI

Small gains become serious money.

See what faster quoting, stronger follow-up, fewer pricing gaps, and a cleaner production handoff could be worth to your exterior business. Use your numbers—not ours.

$228Published median cost per lead for roofing and gutters
8×Higher conversion rates reported when leads are answered within five minutes
14%Of construction rework attributed to bad data in cited industry research
1 jobCan justify months of software when the process protects a single profitable sale

Industry benchmarks provide context; they are not claims of results produced by Tekdek. Calculator results depend entirely on the assumptions entered below.

Interactive calculator

What is a better workflow worth?

Estimate the value of replacing spreadsheets, disconnected tools, and manual quoting.

Your current business

Current friction

Missed materials, stale costs, or avoidable scope gaps.
Adjust to the plan or offer you are evaluating.

Potential improvement with Tekdek

Percentage-point lift, not a guaranteed outcome.

These are planning estimates, not a promise of financial performance. Change every assumption to match your operation.

Transparent by design

No mystery multiplier.

The calculator combines three potential value streams and subtracts the annual software cost. If an assumption feels aggressive, lower it. The point is to find the smallest operational improvement that makes the investment worthwhile.

1
Added gross profitAnnual opportunities × close-rate lift × average job value × gross margin.
2
Recovered capacityWeekly hours saved × 52 × the hourly value you assign to that time.
3
Protected marginCurrent annual wins × average job value × the pricing leakage you expect to recover.
4
Net annual impactAdded gross profit + recovered capacity + protected margin − annual Tekdek cost.
Why the inputs matter

Every lead, hour, and pricing decision carries a cost.

These external benchmarks are included as context—not as promises. Your own close rate, job value, and operating data should drive the business case.

$228.15

Median roofing and gutter lead cost

A published analysis of 3,211 home-service campaigns also reported $200.34 for doors and windows. Better conversion makes expensive opportunities work harder.

View benchmark methodology ↗
8×

Speed changes the odds

HubSpot reports conversion rates eight times higher when responses are made within five minutes. A clean operating system helps teams spend less time reconstructing information and more time moving work forward.

Read the HubSpot source ↗
14%

Bad data creates real rework

FMI cites research attributing 14% of construction rework to bad data. Connecting the quote, sold scope, and order reduces unnecessary translation between teams.

Read the FMI source ↗

Bring one real job. Test the entire handoff.

We’ll use your pricing approach, your exterior trades, and your workflow to see whether Tekdek can create measurable value for your team.